Saturday, November 28, 2009

Overview of Our Adidas Partnership



As you've heard, we have a new partnership with adidas for player uniforms.  We recently finalized the agreement and I wanted to share with you some of the highlights...

  • The Uniforms Themselves.  First and foremost our players will wear the best quality uniforms available in the market.  We will be starting with the Condivo line next spring.  The kit is engineered with ClimaCool fabric which conducts heat and sweat away from the body through a combination of heat and moisture-dissipating materials, ventilation channels and three-dimensional fabrics that allow air to circulate close to the skin.  The kit also features ForMotion technology, engineered to fit an athlete’s body in motion through 3-dimensional design and by flattening the seams to reduce irritation.  Our players will enjoy increased comfort and performance from this outstanding uniform.  Stay tuned for pics of the kit.
  • Coaches Kit.  Each coach will receive a complete kit for coaching.
  • Scholarship Uniforms.  The club will receive 45 player uniform kits in support of our scholarship program.
  • Marketing Support.  EFC will be considered a priority club for purposes of adidas marketing initiatives and campaigns and competition events.
  • Bonus Program.  Additional jerseys and polo shirts will go to teams who win state and regional championships.
  • International Training Program.  EFC will have access to the adidas International Training Program which offers travel to educational/developmental experiences with top adidas partner clubs including Real Madrid, Chelsea FC, Liverpool FC, Bayern Munich, Hamburg, Bayer Leverkusen, Riverplate, and Fluminense.
  • adidas-Sounders FC Partnership.  adidas and Sounders FC offer us access to Sounders coaches clinics, chalk talks, private clinics, and practice visits.
We look forward to this exciting new partnership.

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